WTF?! A German man who scanned the QR code on a bottle of ketchup said it took him to to a porn site. Perfect. Heinz... 57 varieties... now... 58. Our question is, where can we get a bottle of ketchup like this! The only thing edible at the local 24-hour video store is flavored lube!
Daniel Korell wrote to the Pittsburgh-based ketchup company on Facebook, saying he scanned the code on a bottle of Heinz Hot Ketchup expecting to be taken to a label design contest but was instead taken to a porn site. So what part of "hot" did he not understand?
According to foodproductiondaily.com , Heinz apologized to Korell, saying the company's ownership of the website expired after the contest ended in 2014. Heinz owned a porn web site? Oh... doofus must have meant domain name.
Korell was also offered a free custom-designed bottle for his trouble. "Even if the bottle was a leftover, it's still in lots of households," Korell said in a comment to UPI.
Heinz told Korell it would accept "suggestions for the implementation of future campaigns."
Here's one: You are a multi-billion dollar company. You care about your brand. Don't cheap out on a $10 domain name when you grow weary of your silly little promotion. Just sayin'.
(Story courtesy of wpxi.com)